Climate change and fairness - dos and don’ts for UK climate advocates

 Registration is closed for this event
With the cost of living soaring, questions about what is ‘fair’ in climate policy are more important than ever before. Climate action, and how it impacts people’s lives, must be seen to be fair, or it won’t stick.

This can be tricky terrain for campaigners to navigate: for example, what activist audiences think is fair isn’t necessarily shared by the public at large. As vocal opponents of climate action are trying to paint net zero as ‘unfair’, it’s more important than ever for advocates to be strategic and empathetic about different views on ‘fairness’, and understand what this means for campaigns.

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This webinar explores the recommendations of a new Climate Outreach report ​​​​​​​ 'Fairness' in UK climate advocacy: a user's guide

  • What does ‘fairness’ mean for different people in the UK?
  • Where is there common ground, and where are there big differences? 
  • What can campaigners and advocates do differently?  
  • And what are the most important dos and don’ts? 


  • Robin Webster, Senior Programme Lead, Advocacy Communications, Climate Outreach 
  • With an introduction to the UK political context by Chris Venables, Head of Politics, Green Alliance 

Climate Outreach experts will be online to discuss your questions following the main presentation. 

This webinar is part of the Climate Engagement Lab, a project of Climate Outreach that helps UK climate campaigners and advocates to connect meaningfully with new audiences. The Lab is funded by the Samworth Foundation and the John Ellerman Foundation.  

The event will take place on a webinar platform. Closed captions will be enabled. Participants will not be visible on the call; you will be able to, should you wish, communicate with the event team or the wider event audience using a chat box and a Q&A chat function and through participating in polls. The event will be recorded and the recording will be shared publicly after the event. If you have any additional accessibility needs, please let us know and we’ll do what we can to help you.

9 Jun 2022 from 15:00 to 16:15